
Website design

Banner

Ideation

Logo (English/Cymraeg)

Poster series

Poster

Gelert, a Welsh outdoors clothing and equipment company founded in the Welsh mountains has hit hard times in recent years. My task was to create a new high-end image for the company, targeted at mountaineers who demand technical quality. I rooted the brand in the landscape and mythology of the Welsh mountains, and incorporated Welsh language alternative options.